For select advertisers, CanadianSponsors.com will set up a Pay-Per-Click (PPC) search marketing campaign on major search engines such as Google, Yahoo, MSN and other search platforms. With PPC search marketing, your ad appears next to the search results when people are typing in keywords related to your business. The major advantage of search engine advertising is that you are displaying your ads to customers who have already expressed an interest in you and what you do.

Search engine marketing lets you display your ads in a variety of formats as well as target specific languages and geographic locations. Pay-Per-Click means that you only pay when your ad engages your future customers. With online search behaviour being the most popular online activity after email and online purchasing being on the rise each year, there has never been a better time to use search engine marketing. Your PPC search marketing campaign can usually be set up within a few days and at a reasonable cost.